Page Technical Audit
Technical problems are killing your traffic. Hidden issues slow your site, confuse search engines, and frustrate visitors.
The Technical SEO Audit Tool scans your webpage and reveals every problem holding you back. One click delivers a complete health check across 13 critical areas.
What technical issues cost you
Poor technical performance directly impacts your business:
- Lost rankings from slow loading speeds
- Frustrated users who leave before your page loads
- Missed opportunities from poorly structured content
- Search engine penalties from technical violations
Get instant insights across 13 critical areas
Performance that keeps visitors engaged
See exactly how your site performs for real users:
- Core Web Vitals pass/fail status
- Loading speed breakdowns
- Heavy scripts and images identified
- Resource optimisation opportunities
Content that drives rankings
Know if your content works as hard as it should:
- Meta tag gaps and duplicates spotted
- Readability scores for better user experience
- Heading hierarchy visualised clearly
- Word count and content quality checks
Technical implementation that search engines love
Spot hidden problems that hurt your visibility:
- SSL and security status verification
- Code validation and best practices
- Schema markup and canonical tag checks
- Mobile-friendly and compression analysis
How to run a technical audit
Getting started
Running your first audit:
- Enter your webpage URL in the input field
- Click Analyse to start the scan
- Watch the progress bar as the tool examines your page
- Review results organised in colour-coded sections
Understanding the visual system
Traffic-light priorities make problems clear:
- 🟢 Green: Working well, no action needed
- 🟡 Amber: Could be improved for better performance
- 🔴 Red: Issues needing immediate attention
Focus on red issues first for the biggest impact.
Performance metrics breakdown
Core Web Vitals (most important):
- Time to Interactive (TTI): Target under 3.8 seconds
- Largest Contentful Paint (LCP): Target under 2.5 seconds
- First Input Delay (FID): Target under 100ms
Loading indicators:
- DOM Complete: Aim for under 2.5 seconds
- Connection Time: Under 50ms preferred
- Time to Secure Connection: Under 100ms
- Waiting Time (TTFB): Under 100ms
- Download Time: Under 100ms
Resource analysis:
- Scripts: Under 10 total, combined size less than 150KB
- Stylesheets: Fewer than 5, combined size less than 75KB
- Render-blocking resources: Minimise using async or defer
Content analysis details
Meta information standards:
- Title Tag: 50-60 characters, describes the page clearly
- Meta Description: 150-160 characters, summarises content
- URL Structure: Use hyphens, aim for under 100 characters
Content quality checks:
- Readability Score: Aim above 60 on Flesch-Kincaid scale
- Word Count: Minimum 300 words for substantial content
- Consistency: Title, description, and keywords should match page content
Heading structure:
- H1: One per page for main topic
- H2-H6: For subtopics in logical order
- Hierarchy: Helps both readers and search engines understand structure
Technical implementation review
Security essentials:
- HTTPS/SSL: Encrypted connections improve trust and SEO
- Secure links: All resources should use HTTPS
Code standards:
- DOCTYPE: Must be properly declared
- Character Encoding: UTF-8 for best compatibility
- Compression: Gzip or Brotli reduces file sizes
- Mobile-Friendly: Responsive design is essential
Advanced elements:
- Schema Markup: Helps search engines understand content
- Canonical Tags: Prevents duplicate content issues
- Sitemap/Robots.txt: Guides search engines to important pages
Link and media analysis
Internal linking:
- Clear navigation paths through your site
- Descriptive anchor text for better context
External links:
- Point to trusted, relevant sources
- Avoid excessive outbound links per page
Media optimisation:
- Image sizes: Keep under 1MB when possible
- Alt text: Describe images for accessibility
- Dimensions: Correct sizing prevents layout shifts
Social sharing setup:
- Open Graph tags: Enhance social media previews
- Twitter Cards: Provide rich tweet previews
Fixing issues by priority
1. Address critical errors first
Security and server problems:
- Fix broken HTTPS connections
- Resolve server response errors
- Update deprecated security protocols
These issues can immediately harm your rankings.
2. Improve Core Web Vitals
Speed optimisations:
- Compress large images and files
- Reduce unnecessary scripts
- Enable browser caching
- Use content delivery networks (CDNs)
User experience fixes:
- Eliminate layout shifts
- Reduce input delay
- Optimise loading sequences
3. Enhance content quality
Meta tag improvements:
- Write compelling, unique titles
- Craft descriptive meta descriptions
- Ensure consistency with page content
Content structure:
- Add clear headings and subheadings
- Improve readability with shorter sentences
- Include relevant keywords naturally
4. Clean up technical implementation
Code optimisation:
- Remove unused CSS and JavaScript
- Validate HTML markup
- Implement proper schema markup
Mobile and accessibility:
- Test responsive design functionality
- Add alt text to all images
- Ensure keyboard navigation works
Understanding your results
Performance impact on rankings
Why speed matters:
- Google uses Core Web Vitals as ranking factors
- Faster sites keep visitors engaged longer
- Poor performance increases bounce rates
Content quality signals
Search engines evaluate:
- Whether your content matches user intent
- How well-structured and readable your text is
- If meta information accurately describes your page
Technical factors search engines check
Behind-the-scenes elements:
- Proper HTML structure and validation
- Security implementations like HTTPS
- Mobile-friendliness and accessibility features
- Structured data for rich search results
Common questions answered
How often should I run technical audits?
Run audits monthly for active sites, or immediately after making significant changes to your website.
Which issues should I prioritise?
Focus on red (critical) issues first, especially those affecting Core Web Vitals and security. These have the biggest impact on rankings and user experience.
Can I fix these issues myself?
Many issues like meta tags, image compression, and content improvements can be fixed without technical expertise. Complex server and code issues may require developer assistance.
How long before I see improvements?
Technical fixes often show results within days to weeks. Content and structure improvements may take 4-8 weeks to fully impact rankings.
What if I don't understand a recommendation?
The tool provides context for each issue. For detailed technical guidance, consult the linked resources or contact your developer.
Should I audit individual pages or my whole site?
Start with your most important pages (homepage, key landing pages, top-converting content). Use these insights to improve your entire site systematically.