Top AI Conversations
Top Conversations by Visibility shows which questions generate the highest brand visibility across AI platforms. It identifies the specific conversations where your brand appears most prominently—revealing which topics and questions drive the strongest AI presence.
Quick start
1. Select 30 Days and the target Project
2. Review the top 10 conversations ranked by visibility
3. Compare visibility percentages across platforms
4. Use Provider Position to focus on top recommendations
Understanding the display
Each row represents a conversation (question) where your brand appeared. The display shows the conversation text, metadata tags, and visibility percentages across each AI platform.
Row structure
| Element | Description |
| Conversation text | The actual question or prompt that generated brand visibility |
| Platform tag | Primary AI platform where this conversation occurred |
| Persona tag | The buyer persona/configuration used for this query |
| Phase tag | Customer journey phase (Awareness, Consideration, Decision) |
| Platform bars | Visibility percentage for each platform with horizontal progress bars |
| Winner highlight | The platform with highest visibility is highlighted |
Visibility percentage
The visibility percentage represents how often your brand appeared in responses to this specific conversation across the selected time period. A 75% visibility means your brand appeared in 75% of the AI responses to this question.
Higher percentages indicate stronger, more consistent brand presence for that conversation topic.
Platform comparison
Each conversation shows visibility across all platforms that have data. The horizontal bars make it easy to compare platform performance at a glance. The platform with the highest visibility receives a highlighted bar.
What should I do next?
Top conversations reveal content and positioning opportunities:
| Pattern | Action |
| High visibility conversation | This topic drives brand presence. Create more content around it. |
| High on one platform, low on others | Investigate why some platforms favour this topic for your brand. |
| Decision-phase conversations dominate | Your brand is strong at purchase intent queries—good sign. |
| Awareness-phase conversations dominate | Brand known but not considered at decision time. Strengthen bottom-funnel content. |
| Same persona appears repeatedly | This buyer persona is well-matched to your brand positioning. |
| Specific topics recurring | These are your brand's "winning" topics—double down on them. |
Using the filters
Provider Position
Filter conversations by where your brand appeared in AI responses:
| Option | Shows conversations where |
| #1 Recommendation (default) | Your brand was the top recommendation |
| Top 3 Recommendations | Your brand was in the top 3 |
| Mentioned Anywhere | Your brand appeared anywhere in the response |
The default "#1 Recommendation" shows conversations where your brand won outright—the most valuable visibility.
Date range
Select the time period for conversation data:
| Option | Best for |
| Yesterday | Latest conversation performance |
| 7 Days | Recent conversation patterns |
| 30 Days | Trend analysis (default) |
| 90 Days | Quarterly conversation review |
| 180 Days | Long-term topic analysis |
Platform
Filter to conversations from a specific AI platform. This shows which conversations perform best on that particular system.
Phase filter
Focus on a single customer journey phase to see which conversations drive visibility at that stage:
| Phase | Question types |
| Awareness | General research, "what is", exploratory questions |
| Consideration | Comparison, "best options", evaluation questions |
| Decision | Purchase intent, "which should I buy", final selection questions |
Reading the results
Platform order
Platforms appear in a consistent order: ChatGPT, ChatGPT Web, Gemini, Gemini Web, Perplexity, Perplexity Web, Claude. This makes cross-conversation comparison easier.
The top 10
The table shows the 10 conversations with the highest brand visibility. These represent your strongest performing topics and questions. Understanding why these conversations work helps inform content strategy.
Troubleshooting
No conversations found
The "No Conversations Found" message indicates no visibility data matches the current filters.
• Expand the date range to capture more data
• Change Provider Position from "#1 Recommendation" to "Mentioned Anywhere"
• Select "All" for platform and phase filters
• Verify brands are configured in AI Visibility Settings
Only one platform shows data
Each conversation may not appear on every platform. The platform bars show only platforms where data exists for that specific conversation.
• This is normal—different platforms answer different questions
• Missing platforms mean no visibility data for that conversation on those systems
FAQ
What determines the top 10 ranking?
Conversations are ranked by overall visibility percentage across the selected filters. The highest visibility conversations appear first.
Why does the same conversation appear with different visibility on different platforms?
Each AI platform has different training data, algorithms, and response patterns. A question that triggers high visibility on ChatGPT may perform differently on Claude or Gemini.
How often does data update?
Data updates daily. Exact timing depends on account configuration.
What's the difference between this and Share of Voice?
Share of Voice shows overall brand visibility across all conversations. Top Conversations drills into specific questions that drive that visibility—it shows where your share of voice comes from.
Why do some conversations show 100% visibility?
100% visibility means your brand appeared every time this conversation was tested during the selected period. This indicates very strong brand association with that topic.
Can I see the actual AI responses?
This table shows conversation-level visibility. To see actual AI responses, use the AI Conversation Responses feature to browse specific answers.
Getting help
Contact support for data issues or unexpected patterns